Take card payments online without inflating prices, eating Stripe fees, or guessing at flat surcharges. Set your cash price — AcreTrail keeps it whole on every online order.
The problem
Take online payments and you're stuck picking your poison: eat the 2.9% + $0.30 yourself and watch your margins shrink, or pass it to customers as a flat surcharge that under-covers small orders and inflates big ones. Neither is good for you, and neither feels good for your customers.
A $25 order pays Stripe $1.03. Across 500 orders a month, that's $515 disappearing from your pocket — money you earned but never see.
A $0.50 "convenience fee" feels like a tax on a $5 carton of eggs and barely covers Stripe's actual cut on a $200 box. Customers notice. Some don't come back.
How AcreTrail does it
Enter the price you'd charge at the farm stand. AcreTrail calculates the exact processing cost for each cart — both Stripe's fees and the $1 AcreTrail platform fee — and applies a discount at checkout that brings the customer's total close to your cash price, while guaranteeing you net at least what you'd have collected in person.
Example checkout
Your cash price was $42.50. Customer pays $45.25. After Stripe fees ($1.61) and the AcreTrail platform fee ($1.00), you net $42.64 — your full cash-price target plus a small rounding cushion.
Credit, debit, prepaid, Apple Pay, Google Pay, corporate cards — they all settle through Stripe and they all work the same way for you. No special handling, no separate price tiers, no customer asking "why was my card more expensive?"
Stripe rates change. New card programs launch. Interchange fees shift. AcreTrail's pricing adjusts automatically — you don't reprint a menu, edit every product, or re-do the math. Your cash price stays your cash price.
Customers who prefer to pay at pickup can still do that — and you collect cash, check, or whatever you've worked out with them. The smart pricing only applies when a customer chooses to pay online with a card. No mandatory online payments. No locked-in customers.
You enter your cash price — the price you'd charge at the farm stand. AcreTrail automatically calculates the exact processing cost for each order, including both Stripe's fees and the $1 AcreTrail platform fee, and applies a discount at checkout that brings the customer's total close to your cash price while guaranteeing you net at least your cash price after every fee is taken out.
No. Customers see a normal product price and a discount at checkout — never a fee, surcharge, or convenience charge. The discount mechanic is invisible math behind the scenes; the customer experience is just a slightly lower total than the listed price.
Yes. The pricing automatically adjusts to whatever card type the customer uses. Credit, debit, prepaid, Apple Pay, Google Pay, and corporate cards all settle through Stripe at predictable rates, and AcreTrail recovers your full cash price regardless of which one the customer chooses.
When Stripe rates change, your AcreTrail pricing recalculates automatically. There's no menu to reprint, no flat fee to update, no per-product math to redo. You set your cash price once and AcreTrail keeps it whole as the underlying processing rates move.
Pay-at-pickup orders are between you and your customer — collect cash, check, or whatever payment method you prefer. The discount mechanic only applies to online card payments, where AcreTrail can calculate the exact processing cost in advance.
Flat surcharges over-recover on big orders and under-recover on small ones — a $0.50 fee on a $5 order feels like a 10% tax, while the same fee on a $200 order doesn't even cover Stripe's actual cut. AcreTrail's percentage-based math tracks the real cost shape, so it's accurate at any cart size.
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Or email me directly at contact@acretrail.com
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